By Les Ong on September 30, 2025
In the heart of Hampton, Iowa, where small-town values meet professional automotive care, Ron Wise has turned his lifelong passion for making cars beautiful into Wise Choice Detailing, a business that’s quickly becoming the go-to destination for vehicle detailing and ceramic coatings in the area.
Ron’s love affair with automobiles began early. His first car was a 1957 Buick Special that ignited what he calls “the fever,” an unshakeable passion for making vehicles stand out and look their absolute best. Growing up with a mechanic father, Ron was surrounded by cars, though he admits with a chuckle that being a mechanic “didn’t stick” for him.
Instead, Ron found his calling in the auto body and restoration business, where he spent 20 years perfecting his craft and learning everything he could about making vehicles beautiful. His dedication to excellence earned him recognition early on. While in college, he won a gold medal through SkillsUSA for the best custom paint job, a testament to his natural talent and attention to detail.
What sets Ron apart isn’t just his professional expertise but his deep commitment to his community and family. For over 10 years, he has served as a scoutmaster for the local Boy Scouts, demonstrating the same dedication to developing young people as he does to perfecting vehicle finishes. He’s also an active member of the Hampton Chamber of Commerce and regularly supports local schools through fundraisers.
At home, Ron is a devoted family man, married with four children ranging from 11 to 20 years old. His oldest son, who is high-functioning autistic, works alongside him at the shop, bringing his own unique talents and work ethic to the family business. Ron speaks with evident pride about his son’s contributions and dedication.
What truly distinguishes Wise Choice Detailing in the competitive automotive care market is Ron’s commitment to professional certification and continuous education. As the only certified ceramic coating installer in the area, Ron belongs to the International Detailers Association (IDA) and maintains certifications with multiple ceramic coating brands.
“Anybody can buy a bottle of ceramic coating off the internet and claim they install ceramic coatings,” Ron explains. “But having carrier certifications and professional training—that’s what makes us different. We’re trained professionals who do everything to the utmost quality.”
This dedication to excellence shows in the comprehensive range of services Wise Choice Detailing offers:
Ron’s journey to business ownership hasn’t been without challenges, but his resilience and determination have been unwavering. After initially opening a detailing business in 2021, health issues forced him to close temporarily. However, his dream of owning his own shop remained alive, and in May of this year, he reopened Wise Choice Detailing in Hampton.
Despite ongoing health challenges that he manages daily, Ron’s commitment to his customers and craft never wavers. His experience in auto body and restoration work gives him a unique perspective on vehicle care, allowing him to transition from heavy manual labor to the more precise art of detailing while still creating beautiful results.
Ron’s connection to the Hampton area runs deep—he’s lived within a 30-mile radius his entire life, attending school in nearby Rockwell and now residing in Sheffield, just a 15-minute drive from his Hampton shop. This local connection means he understands his customers’ needs and takes pride in serving his community.
The business extends special recognition to various groups, including discounts for Boy Scouts and support for local organizations. Ron’s community involvement reflects his belief that business success comes from giving back to the people and place that support you.
While Ron honors traditional craftsmanship values, he’s also looking toward the future. His five-year vision includes expanding Wise Choice Detailing into a one-stop shop for all automotive care needs, including paint protection film (PPF) services and retail products for customers who want to maintain their vehicles between professional services.
Ron’s approach combines old-school attention to detail with modern techniques and products. His background in auto body work gives him insights that many detailers lack, allowing him to identify and address issues that others might miss.
When he’s not perfecting automotive finishes, Ron enjoys following sports, particularly hockey. He’s a Chicago Blackhawks fan and supports the local North Iowa Bulls hockey team from Mason City. He also appreciates Iowa State football and takes pride in his hometown’s connection to wrestling excellence—Hampton is home to legendary Olympic wrestler Dan Gable.
Ron also enjoys barbecuing and smoking meat, a hobby he shares with many in his Iowa community. These personal interests help him connect with customers who share similar passions.
True to his business tagline, “Make the Wise Choice,” Ron answers every phone call with, “Thank you for making the wise choice. This is Ron. How can I help you?” This personal touch reflects his commitment to customer service and his genuine appreciation for every person who trusts him with their vehicle.
The business operates with a 30-mile service radius around Hampton, ensuring that Ron can provide convenient, professional service to customers throughout the area. His reputation is built primarily on word-of-mouth referrals—the strongest testament to quality work and customer satisfaction.
Whether you drive a classic car that needs restoration-quality attention, a daily driver that deserves professional care, or a fleet of vehicles requiring consistent maintenance, Wise Choice Detailing offers the certified expertise and personal attention your investment deserves.
From Hampton’s small-town charm to professional-grade results, Ron Wise and his team are ready to make your vehicle stand out with the same passion and precision that has defined his career.
Ready to make the wise choice for your vehicle? Contact Wise Choice Detailing today:
📍 Location: 1014 4th St NE, Hampton, IA 50441
📞 Call or Text: (641) 531-9211
🌐 Website: Wisechoicedetailing.godaddysites.com
📘 Facebook: Wise Choice Restoration and Detailing
📸 Instagram: @wise_choice_detailing
Experience the difference that certification, dedication, and small-town values make. Schedule your appointment today and discover why Hampton chooses Wise Choice Detailing.
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