By Joe Ryan on November 28, 2024
In the world of custom fashion, few brands embody elegance, comfort, and boldness as seamlessly as Society Shoes. Founded by Cierra Garland, this Owings Mills, Maryland-based brand specializes in handcrafted designer shoes made in Italy from authentic Italian leather. For women seeking one-of-a-kind footwear that exudes confidence and style, Society Shoes is the name to know.
The Vision Behind the Brand
Cierra Garland born in nearby Baltimore has always had a flair for fashion. Her journey into shoe design stems from a lifelong passion for dressing up and expressing herself through style. Drawing inspiration from her love of creativity and movement, she created Society Shoes to offer bold, comfortable, and exclusive designs. Each pair of shoes is crafted with the modern woman in mind—shoes that can transition seamlessly between work and leisure.
What Makes Society Shoes Special?
Society Shoes stands apart in a crowded market by listening to its customers. Through polls and surveys on Instagram, Cierra connects directly with her audience to create designs they truly desire. This personalized approach ensures that every pair resonates with her clients’ needs and style preferences.
But it’s not just the aesthetics that win hearts. Customers rave about the shoes’ comfort and durability. From bold designs to the finest Italian craftsmanship, Society Shoes empowers women to feel confident and make a statement with every step.
Who Are These Shoes For?
The ideal customer for Society Shoes is a woman aged 18 to 65 who values quality, exclusivity, and uniqueness. She’s confident, bold, and loves to stand out, whether at the office or a social gathering. The brand caters to women who understand that the right shoes can elevate not only an outfit but also their sense of self-assurance.
Growth and Achievements
Since its inception in July 2024, Society Shoes has grown significantly, with a strong online presence and an engaged Instagram community. For example, the brand’s Instagram channel has garnered over 39,000 views, a testament to its appeal and reach. Excitingly, Cierra will soon be featured on the TV show Blox, a competition for startups. This opportunity not only showcases her entrepreneurial spirit but also positions Society Shoes for even greater success.
A Bright Future Ahead
Society Shoes is not slowing down. Upcoming projects include a new collection featuring 10 exclusive designs and appearances at prominent events like the Miami Fashion Show in Spring 2025 and the New York Fashion Show in Fall 2025. These milestones mark significant steps in the brand’s journey toward becoming a household name in luxury footwear.
Why Owings Mills?
For Cierra, Owings Mills isn’t just the location of her business; it’s home. Born in Baltimore, she treasures her connection to Maryland and appreciates the support her local community provides. Her ambition to pass her knowledge and business to her 3 nieces and nephew underscores her commitment to building a legacy that inspires future generations.
Closing Thoughts
Society Shoes is more than just a designer footwear brand—it’s a celebration of individuality, confidence, and craftsmanship. Whether you’re looking for elegant heels for the boardroom or stylish flats for a night out, Society Shoes has something to elevate your wardrobe and boost your confidence.
To explore the unique designs of Society Shoes, visit her Instagram channel at MsCierraSocietyLLC or her website at www.aliveshoes.com/society-shoes-3
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