Meet Ryan Couch: The Heart Behind Couch Estate Planning

By Grant Bevins on July 11, 2025

CEP - Couch Estate Plannig - Logo

A Local Passion for Peace of Mind

In the warm community of San Tan and Queen Creek, Arizona, one man is on a mission to simplify estate planning and make it accessible to everyone. Meet Ryan Couch, the owner and founder of Couch Estate Planning, a company that puts education and transparency at the heart of its services. With over a decade of experience and a strong local presence, Ryan is changing how people think about their future.

 

The Business: Affordable, Accessible, Attorney-Backed

Couch Estate Planning provides two key services: attorney-prepared estate planning and a more budget-friendly, tech-enabled do-it-yourself option. Clients can create wills, trusts, medical directives, and more, depending on their personal needs and budget. Whether someone needs comprehensive, hands-on guidance or a simple way to secure their affairs, Ryan’s company offers flexible solutions for every stage of life.

 

Going Beyond Paperwork

What sets Couch Estate Planning apart is their commitment to education and hands-on service. Clients aren’t just handed documents—they’re guided through each step with care and clarity. Ryan’s team takes time to explain legal terms, discuss each option, and support clients in properly funding their trust or will, ensuring nothing is left incomplete.

 

A Personal Mission

Ryan isn’t an attorney himself, but he is deeply invested in the mission. His inspiration came from years of working in the industry and witnessing first-hand how costly and confusing estate planning could be. He launched Couch Estate Planning in 2020 to provide a better alternative—one that prioritizes clients’ understanding and confidence.

 

Serving Arizona and Beyond

Though based in Arizona, Couch Estate Planning serves clients across the country. The business operates both in-person and virtually, accommodating the needs of all clients. Whether it’s through Zoom calls or coffee-shop meetings, Ryan ensures that everyone receives the personalized attention they deserve.

 

Who They Serve

The company primarily works with homeowners aged 45 to 75, often with a net worth between $500,000 and several million dollars. However, Ryan is quick to note that estate planning isn’t just for the wealthy or older adults. Many of his clients are younger families who want to protect their children and assets early.

Why Clients Choose Couch Estate Planning

Clients choose Ryan for more than just his services. They trust him. His commitment to following through, providing understandable education, and never upselling unnecessary products makes him a standout in a competitive industry. Unlike other firms, Couch Estate Planning doesn’t double as an insurance sales funnel. It’s 100% focused on estate planning.

 

Giving Back to the Community

Ryan’s values shine through his community involvement. As a Christian and a father of four, he regularly gives free educational seminars to local churches and communities. He also offers consistent discounts for veterans, first responders, teachers, and military. And if you refer someone to his company he offers a $100 referral bonus.

 

A Business with Heart

Ryan’s drive comes not just from a passion for the work, but also from personal urgency. Diagnosed with a degenerative joint condition, he sees Couch Estate Planning as a legacy—something that can support his family long-term and empower others to prepare for the future.

 

A Love for Arizona

When he’s not helping clients, you can find Ryan hiking, fishing with his kids, or attending local sporting events. He loves the Arizona landscape and the life it allows him to live.

 

Looking Ahead

As Couch Estate Planning grows, Ryan continues to look for the right people to join his mission. He’s focused on expanding his team and helping other estate planners succeed under the same client-first philosophy.

If you’re looking for trustworthy estate planning with a local touch, Ryan Couch is the name to remember.

Website: couchestateplanning.com

Call: 480 750-9392

Email: ryanc@couchestateplanning.com

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