By Jennifer Kent on March 20, 2025
In the beauty industry, there are artists, there are educators, and then there are trailblazers – visionaries who redefine what beauty means while creating opportunities for others. LaJoy Grant is all three. As the CEO and founder of LaBrows Beauty Studio, an award-winning educator, published author, and sought-after mentor, LaJoy has built an empire that goes far beyond beauty treatments.
Her mission? To enhance confidence, create transformative experiences, and uplift others in the beauty and entrepreneurship spaces. Whether she’s perfecting a client’s brows, teaching the next generation of permanent makeup artists, or competing on national business platforms, LaJoy is setting new standards of excellence in beauty and education.
Raised in a family of strong, ambitious women, she was introduced to the beauty industry at an early age. A local salon owner at her church became an early influence, and her mother, a single mom of three, went to beauty school – showing LaJoy firsthand the power of perseverance and passion. These experiences instilled in her an appreciation for the artistry of beauty and the power it has to uplift and transform.
While in college, she started doing hair in her dorm room as a way to earn extra income. This side hustle helped her realize her natural talent for beauty services, but she wanted to take it to the next level with a business that was structured and long-term. Permanent makeup became the perfect solution. She invested in extensive training, obtaining five certifications in permanent makeup, and launched LaBrows Beauty Studio in 2019 – a brand that today stands as a pillar of excellence in the beauty industry.
LaBrows Beauty Studio is designed to be more than just a beauty salon. It is a place where clients receive high-quality beauty services that enhance their natural features while saving time on daily routines. Each service is carefully curated to provide long-lasting results that boost confidence.
Signature Services at LaBrows Beauty Studio
LaBrows Beauty Studio is not just about providing beauty services. It is about creating an experience where clients feel valued, appreciated, and empowered. Many of the clients who visit the studio have busy lifestyles and appreciate the convenience of long-lasting beauty enhancements. Others come in searching for solutions to insecurities, and they leave with renewed confidence.
Beyond beauty, education is at the core of everything LaJoy does. Education has always been an essential part of LaJoy’s journey. LaJoy worked as a lead instructor at one of the top beauty schools in Dallas, teaching students how to master permanent makeup techniques and mentoring the next generation of beauty professionals. She also served as a public school teacher, specializing in career and technical education, where she helped students discover their potential in grades six through twelve.
Her ability to inspire, teach and mentor has been recognized with multiple awards, including Teacher of the Year and furthermore Secondary Teacher of the Year for her former district. She brings this same passion for education into LaBrows Beauty Studio, where she offers mentorship and training programs for new and struggling beauty artists.
LaJoy is not just a businesswoman – she is a community leader who believes in giving back. Her commitment to philanthropy and empowerment is evident in her charitable efforts. She believes in using her skills to give back to those in need. One of her most impactful contributions is her work with cancer survivors. Every year, she hosts a giveaway, offering free brow restoration services to survivors who have been medically cleared for permanent makeup.
She has also expanded into restorative areola paramedical tattooing for breast cancer survivors who have undergone mastectomies. This service provides a compassionate way for survivors to reclaim their confidence and sense of wholeness.
LaJoy’s commitment to giving back extends beyond beauty services. She serves on the Board of Directors for iSee A Better You (iSaBu), a nonprofit organization dedicated to mentoring young girls and boys, guiding them toward careers in STEM, leadership, and entrepreneurship.
LaJoy’s dedication to beauty, education, and empowerment has not gone unnoticed. She has been featured in major media platforms and has competed on national stages for entrepreneurs, including:
LaJoy is continuously working to expand LaBrows Beauty Studio, offering new services, products, and educational opportunities. The LaBrows Beauty cosmetic line, which includes vegan and cruelty-free matte lipsticks and glosses, is now available for US shipping.
Looking ahead, LaJoy plans to introduce additional beauty courses, expand mentorship opportunities, and enhance her philanthropic efforts. She is building a legacy that merges beauty, education, and empowerment, helping people not only look and feel beautiful but also find success in their own careers.
LaJoy’s story is a testament to what is possible with dedication, vision, and a passion for helping others. She has turned her dreams into a thriving business and continues to inspire others through her work.
Discover the beauty, confidence, and empowerment waiting for you at LaBrows Beauty Studio. Visit LaBrowsBeauty.com to experience expert services, shop luxury beauty products, and learn from the best.
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