Meet Sheniqua Shanklin: Empowering Artists and Building Community Through Music

By Grant Bevins on June 14, 2025

a hub for growth, confidence, and empowerment through the arts

A Local Voice with a Big Vision

Houston native Sheniqua Shanklin is more than a vocalist. She’s a mentor, community leader, and the heart behind NRTH EYDN, a boutique music agency dedicated to personal and artistic development. Her work is deeply rooted in her own journey as a touring and studio artist since the mid-2000s.

 

a hub for growth, confidence, and empowerment through the arts

The Mission Behind NRTH EYDN

Founded in 2022, NRTH EYDN isn’t just another music agency. It’s a hub for growth, confidence, and empowerment through the arts. Sheniqua’s core offering is a mentorship program designed for individuals aged 12 and up, using vocal training as a tool to build self-esteem and performance skills. Each six-to-eight-week session culminates in a showcase, giving students the opportunity to shine on stage and celebrate their progress.

 

Bridging the Gap Between Music and Real Life

What sets Sheniqua apart is her focus on the whole person. Her programs go beyond music, integrating essential life skills like financial literacy and job readiness. She envisions a pathway from artistic expression to home ownership, offering support and knowledge that many aspiring artists never receive.

 

Serving the Greater Houston Area

Most of Sheniqua’s students are local, and her services are offered both in person and virtually. While she prefers the personal touch of face-to-face instruction, she continues to innovate ways to connect with students remotely. She brings in other instructors and professionals from her network when needed, ensuring every student receives comprehensive support.

 

The Story That Sparked It All

In 2017, Sheniqua faced a life-threatening experience during the birth of her youngest son. That moment changed everything. After recovering, she poured her energy into producing her own music, releasing her first self-produced single. That experience lit a fire within her to empower others to pursue their passions fully and realistically.

 

More Than a Music Agency

Through NRTH EYDN, Sheniqua has become a resource for young creatives in Houston. From mentoring to event planning to creating scholarships for performing artists, her reach extends far beyond the recording booth. She’s currently accepting donations for her scholarship fund, aimed at helping high school, college, and graduate students who are pursuing the arts.

 

A Network Built on Purpose

Though Sheniqua leads NRTH EYDN primarily on her own, she relies on an expansive network of instructors, producers, and professionals. This network allows her to offer tailored support to each student based on their interests and goals, fostering real connections within the creative community.

 

Living and Thriving in Houston

For Sheniqua, Houston isn’t just home—it’s a source of inspiration. She loves the city’s vibrant arts and culinary scenes and takes full advantage of its green spaces for long outdoor walks. She even has a soft spot for discovering parks and learning their histories.

 

Looking Forward with Purpose

NRTH EYDN is steadily growing. And Sheniqua is fine with that. Her focus isn’t on fast profits, but on long-term cultural impact. She’s building something sustainable—a future where creativity, education, and opportunity intersect for the next generation of artists.

Website: www.theneagency.com

Social Media: TikTok | Instagram

NRTH EYDN

Share This Article

Subscribe to our newsletter

Join thousands of marketing professional who get our best digital marketing insights, strategies and tips delivered straight to their inbox.

    Interested in a Free PR Article for your business?

    Contact us today!

      Mobile IV Therapy to Treat and Prevent Illness

      Recharge Mobile: Mobile IV Therapy to Treat and Prevent Illness

      By Brendon Worth Oct 10, 2023

      Southlake, TX – Deborah Guerrero RN is the nurse and co-owner behind Recharge Mobile. She comes to your home or business when you need  intravenous (IV) therapy for treatment of acute illnesses such as migraines and stomach issues or when you need IV treatment to prevent illnesses and boost your immune system with fluids and […]

      Carnival Party Land - Tattoos

      Spotlight on Local Business: Carnival Party Land’s Inspiring Journey

      By Grant Bevins Aug 29, 2024

      At Carnival Party Land, every celebration is a chance to create lasting memories, and their story is just as vibrant as the events they host. Krystal and John Lansdell founded this local business, which has become a beloved fixture in their community. It is known for its unique approach to party planning and unwavering commitment […]