By Andrew Peacock on September 4, 2024
In July 2023, Brooke Contreras embarked on a new chapter in her skincare journey by opening Queen Bee Esthetics in Duvall, Washington. With over eight years of experience in the industry, including national recognition and awards, Brooke’s passion for skincare and dedication to her clients are at the heart of her business. Queen Bee Esthetics is not just another skincare studio; it’s a reflection of Brooke’s holistic approach to beauty, emphasizing education, organic products, and personalized care.
Queen Bee Esthetics, named after Brooke’s nickname, is more than just a business—it’s a culmination of her extensive experience and passion for skincare. The studio, located in Duvall, serves not only the local community but also neighboring areas like Redmond, Woodville, Monroe, and Carnation. Since its opening on July 19, 2023, Queen Bee Esthetics has been steadily growing, attracting clients who are seeking more than just a pampering session.
Brooke’s services are designed to cater to a diverse clientele, primarily targeting individuals aged 30 and above. Her offerings include personalized skincare treatments, facials, chemical peels, and dermaplaning, all tailored to meet the unique needs of each client. The use of organic, results-driven products is a cornerstone of her practice, and every product she uses has been personally tested to ensure its effectiveness.
One of the key factors that set Queen Bee Esthetics apart is Brooke’s focus on education. She believes that true skincare goes beyond the treatments provided in the studio; it’s about empowering clients with the knowledge they need to maintain healthy, glowing skin at home. This philosophy is reflected in her approach, which she describes as 70% home care and 30% in-office treatments. By emphasizing the importance of daily skincare routines, Brooke helps her clients achieve lasting results that extend far beyond their appointments.
Before opening Queen Bee Esthetics, Brooke spent over eight years honing her skills at Massage Envy, where she earned multiple “Esthetician of the Year” awards. Her dedication and expertise were recognized on a national level in 2018 when she won the award for the best esthetician across all Massage Envy locations in Washington state. This experience not only solidified her reputation as a top-tier esthetician but also fueled her desire to create a space where she could offer more personalized and comprehensive care.
Brooke’s approach to skincare is rooted in her belief that education and trust are paramount. She is certified in chemical peels (PCA Skin) and dermaplaning, and she uses these skills to provide treatments that are both effective and safe. However, what truly sets her apart is her ability to build genuine relationships with her clients. Her down-to-earth personality and honest feedback create an environment where clients feel comfortable and valued, which is essential for fostering long-term relationships.
At Queen Bee Esthetics, Brooke doesn’t believe in nickel-and-diming her clients. Instead, she offers flexible pricing and ensures that every client receives the best possible care without any hidden costs. For first-time clients, she offers a $50 introductory special, making it easier for new clients to experience her services and see the value in her approach.
Queen Bee Esthetics is steadily growing, thanks in part to Brooke’s unique selling propositions. Her education-focused approach, combined with her commitment to using organic products, has resonated with clients who are looking for more than just a quick fix. By providing personalized care and building trust, Brooke is creating a loyal client base that appreciates her dedication to their skincare needs.
Brooke’s approach to skincare is holistic, considering the overall well-being of her clients rather than just addressing surface-level concerns. She believes that glowing skin is a reflection of a healthy lifestyle, and she works closely with her clients to develop routines that complement their treatments. This commitment to comprehensive care has attracted a diverse clientele, including a growing number of male clients who appreciate the benefits of professional skincare.
While Queen Bee Esthetics is still in its early stages, the business is showing promising signs of growth. Organic customer acquisition through social media has played a significant role in attracting new clients, and Brooke is keen on leveraging these platforms to reach a wider audience. Her approachable and genuine online presence mirrors the experience clients can expect when they visit her studio, further reinforcing the trust and connection she builds with her audience.
As Queen Bee Esthetics continues to grow, Brooke remains focused on her mission to provide personalized, results-driven skincare that empowers her clients. Her commitment to education, organic products, and holistic care sets Queen Bee Esthetics apart in the competitive beauty industry. For those in Duvall and the surrounding areas seeking a skincare experience that goes beyond the ordinary, Queen Bee Esthetics offers a refreshing and effective approach to achieving healthy, glowing skin. With Brooke at the helm, clients can trust that they are in expert hands, guided by someone who truly cares about their skin and overall well-being.
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