Spotlight on Local Business Owner: Maddy Kelman of Homestead’s Hot Sauce

By Grant Bevins on August 24, 2024

Homestead hot sauce

We’re excited to introduce Maddy Kelman, the dynamic owner and CEO of Homestead’s Hot Sauce. Based in the bustling city of New York, Maddy’s passion for culinary excellence and dedication to healthy, flavorful products make her a standout in the hot sauce industry.

A Taste of Homestead’s Hot Sauce

Homestead’s Hot Sauce presents a unique line of four different hot sauce styles that are sugar-free, gluten-free, and vegan. They also provide three no-sodium seasonings and three fresh, ready-to-eat cold soups. Homestead’s Kitchen now offers an exciting new product: Homestead’s Kitchen Pierogi, available in Beef or Potato, crafted with low-sodium dough. Maddy’s dedication to healthy and natural ingredients ensures that all their products, including the new pierogi, are free from artificial flavors, dyes, and added sugars.

Homestead's hot sauce - Maddy Kelman

Solving Culinary Challenges

Maddy’s hot sauces address two significant issues: hidden ingredients in many foods and the limited availability of kosher hot sauces. By using only fresh, natural ingredients, Homestead’s Hot Sauce provides a healthy alternative that meets various dietary needs. Additionally, the company proudly aligns itself with the kosher community, expanding its reach and inclusivity.

Serving a Wide Audience

Homestead’s Hot Sauce ships products across the United States and sells live at markets in New York City. Maddy’s ideal customers are hot sauce enthusiasts and those new to hot sauces, offering mild and medium options to cater to different spice preferences.

From Passion to Business

Homestead's hot sauce - Maddy Kelman

Growing up in the hot sauce-rich culture of St. Augustine, Florida, Maddy was immersed in the culinary world from a young age. Her journey into the hot sauce business was a natural progression from her background in the restaurant industry and her self-taught culinary skills.

A Personal Touch

Maddy’s dedication to her business and community sets Homestead’s Hot Sauce apart. Supporting a small business like hers means uplifting a local family and contributing directly to the community. Maddy’s story is about passion, perseverance, and a deep connection to her roots and customers.

Life-Changing Experiences

Recently, Maddy participated in a reality TV competition for entrepreneurs called The Blox, available on Amazon Prime Video. This experience gave her invaluable insights into running a small business and navigating the entrepreneurial landscape, significantly impacting her approach to Homestead Hot Sauce.

Community and Charity Involvement

Homestead’s Hot Sauce is committed to giving back. They are collaborating with Sharon’s Garden, a nonprofit started by high schoolers, to donate hot sauces to food pantries in New York City, ensuring even those in need can enjoy flavorful, healthy food options.

Networking and Growth

Maddy actively participates in local business networks, including the Long Island Growers Market team and the (REC) Rise Up Entrepreneur Club in Brooklyn. These connections help her stay engaged with the community and continually grow.

Family and Hobbies

Living in Brighton Beach, Brooklyn, Maddy enjoys the multicultural environment and the proximity to the beach. Her family is integral to her business, with her husband and two children actively involved. In her free time, Maddy loves gardening, growing various vegetables and peppers used in her products, and spending time singing, dancing, and doing Pilates.

Conclusion

Maddy Kelman’s story is a testament to the power of passion, community, and healthy living. Through Homestead’s Hot Sauce, she offers delicious and nutritious products while positively impacting her community. For more information, visit Homestead’s Hot Sauce and follow them on Instagram.

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