By Bobby Dewrell on August 23, 2022
Marketing is about community development, essentially the power of people sharing and engaging each other in solving problems. As such, Zinc Digital Studios has worked since 2018 to help community economic growth via the power of marketing. His experience includes working strategically with some of the biggest brands and digital agencies in the world such as Home Depot, Ballad Health Group, General Shale, and John Deere.
Formerly stationed at Tyndall Air Force Base and now residing a few miles from base, CEO Kirk Musick holds an MBA and an MS in Digital Marketing. Through sheer hard work and paying attention to hard life lessons learned, Kirk’s innovative ideas led to establishing Zinc Digital Studios in Miami.
Realizing he missed the community of Panama City, he returned to put his degrees and experiences to excellent use to guide Zinc Digital Studios’ towards helping local Panama City businesses grow. Zinc strongly believes in the power of “local” as that determines the character of a community.
And it is that very concept of community which also means actively engaging in local volunteerism to help make a positive impact on the community of Panama City and its residents. Zinc Digital Studios supports non-profits such as Straight Street Ministries and Ocean Blue Project.
Through his leadership, Kirk steered Zinc Digital Studios towards helping non-profits, startup operations, builders, local restaurants, boutiques, automotive shops, and other businesses grow bigger and better through the power of digital marketing.
Fascinated with the concept of marketing and e-commerce as puzzle components, Zinc believes those puzzle pieces add value by helping businesses identify exactly which problems to solve and what products, services, and experiences to offer. Zinc Digital Studios offers SEO, branding, and web design.
Named the Best Company by topseos.com for February 2022, Kirk states,
“SEO gets a lot easier when you approach it with the goal of creating the best damn piece of content on the web for a topic. That means putting in the work, understanding people, and legitimately wanting to help them. That means giving up the hacks, the spam, and the corner-cutting. If you want to build something sustainable, you need to build a brand. And you don’t build a brand by cutting corners.” https://zincmiami.com/
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